Lew’s Kevin VanDam Signature Fishing Rods ICAST 2020

Lew’s Introduces Kevin VanDam Signature Fishing Rods

KVD Series to feature 23 models Tailored to VanDam’s Specifications

Lexington, S.C. – July 10, 2020 – Give a company with a reputation for building world class products the input of the most legendary professional angler in the history of the sport, and results of such a collaboration will be spectacular.

In collaboration with Bass Fishing Hall of Fame inductee Kevin VanDam, Lew’s is proud to announce the new, 23 model KVD Series of fishing rods.  VanDam said that a lot of time and effort was put into the series, and that he is pleased with the results.  “The team at Lew’s is made up of talented designers, and they told me to let them know what I wanted in my series,” he said.  “I have always loved the feel of fast and extra fast actioned rods, and Lew’s worked hard to bring exactly the feel I wanted into each model; they do exactly what I need them to.”


The new series features premium IM8 graphite blanks, split-grip EVA handles, brand new Lew’s® proprietary Full Contact reel seats with increased blank contact, rear locking reel seat on spinning models for improved comfort, stainless steel guides with aluminum oxide inserts with strengthened stainless steel with zirconia insert tip top for optimal durability for use with braided lines and a patented “No Foul” hook keeper – each for a retail price of $99.99.


The new KVD series rods are constructed on a raw graphite blank with the rich midnight fire red finish through the handle and black guide wraps, matching the famous KVD color scheme.

Included in the KVD lineup are 10 Graphite Casting models for single hook techniques, 7 Graphite Spinning models for everything from finesse tactics to Great Lakes smallmouth techniques and 6 Composite Casting techniques for crankbaits and other moving baits.

Each model is prominently marked on the blank for easy identification of series, length, and power. The Graphite Casting models are marked with a GC1 through GC10, Graphite Spinning models bear the GS1 to GS7 system and the Composite Casting rods are labeled CC1 through CC7.  This new labeling system will help VanDam more easily see which rods he needs in competition, will help him in communicating the rod he uses for specific techniques, and will help consumers choose which model they want to use more effectively.

VanDam said that providing a high-quality product at an affordable price was a key component of their efforts.  “I really wanted to be able to produce a rod that would retail for around $100, but felt and performed like a high-end rod,” he said. “Everyone on the project was committed to that goal, and the results speak for themselves; I can’t wait to see the reaction from anglers when they pick them up.”


The new KVD Series will be available at fishing tackle retailers beginning in the fall of 2020.


Lew’s KVD Series Rods
Model Length Power Action Technique MSRP
Graphite Casting
LKVDGC1 6’8” MH Fast Jerkbait $99.99
LKVDGC2 6’10” MH Fast Jerkbait $99.99
LKVDGC3 7’ M Fast All-Purpose Reaction $99.99
LKVDGC4 7’ MH Fast All-Purpose Reaction $99.99
LKVDGC5 7’2” MH Extra Fast Dock Skipping/Frog $99.99
LKVDGC6 7’4” MH Extra Fast Spinnerbait/Swim Jig/Big Topwater $99.99
LKVDGC7 7’4” H Extra Fast Flipping/Pitching $99.99
LKVDGC8 7’6” H Extra Fast Football Jig/Carolina Rig/Big Spinnerbait/Swimbait $99.99
LKVDGC9 7’6” XH Extra Fast Flipping/Pitching $99.99
LKVDGC10 7’10” H Extra Fast Flipping/Pitching $99.99
Graphite Spinning


6’10” M Extra Fast Dropshot/Finesse Dock $99.99
LKVDGS2 7’ ML Extra Fast Dropshot/Ned Rig $99.99
LKVDGS3 7’ M Extra Fast All-Purpose Finesse $99.99
LKVDGS4 7’2” ML Extra Fast All-Purpose/Dock Rod $99.99
LKVDGS5 7’2” M Extra Fast ShakeyHead/Tube $99.99
LKVDGS6 7’4” M Extra Fast Smallmouth Special $99.99
LKVDGS7 7’6” ML Extra Fast Smallmouth Special $99.99
Composite Casting


6’8” ML Moderate Small Crankbaits $99.99
LKVDCC2 7’ M Moderate Squarebill/Red Eye Shad $99.99
LKVDCC3 7’1” MH Moderate Accuracy Bladed Jig/KVD 2.5 $99.99
LKVDCC4 7’4” MH Moderate Medium Crankbaits $99.99
LKVDCC5 7’4” H Moderate Open Water Bladed Jig/KVD 2.5 $99.99
LKVDCC6 7’10” M Moderate Medium to Deep Crankbaits $99.99



About Lew’s

Lew’s Fishing is a Lexington, South Carolina based supplier of fishing equipment and tackle. The Company supplies branded fishing reels, rods, and related accessories through the mass market, sporting goods, and specialty outdoor channels. For further information about Lew’s, please visit www.lews.com.


About Strike King
Strike King is a Lexington, South Carolina based supplier of fishing tackle and sunglasses. The Company supplies hard baits, wire baits, soft plastics and related accessories through the mass market, sporting goods, and specialty outdoor channels. For further information about Strike King, please visit www.strikeking.com.