Forty-two responsive legs, an elongated 33 x 15 mm body, and a molded center hole create action, rigging consistency, and dependable hook-up performance

GUNTERSVILLE, ALA. — [DATE] ¥EN, the Japanese-inspired plastics and terminal tackle brand imported by Duckett Fishing, introduces the ASHI, an ultra-reactive urchin-style soft plastic built for subtle movement and precise presentation around pressured bass. Named for the Japanese word for “legs,” the ASHI places its defining action at the center of the design.

Constructed from premium JDM formulated GOMU TPE C90, the ASHI delivers responsive movement with minimal angler input. Forty-two oversized 50 mm legs extend from a slim base, creating fine appendages that move independently as the bait falls, rests, or travels through the water. The result is continuous visual activity without requiring an aggressive retrieve, making the ASHI well-suited to technical presentations and high-pressure conditions.

Its 33 mm x 15 mm body creates an elongated profile design that supports better hook-ups with its stemlined shape while still providing a large profile to attract fish. A molded 1 mm hole runs through the center, providing a clear path for consistent rigging and allowing the ASHI to pair naturally with purpose-built terminal systems such as the ¥EN Qwik Rig.

Every ASHI detail serves a fishing purpose: the material supplies reactivity, the 42-leg arrangement generates layered action, the elongated body supports hook placement, and the center hole simplifies repeatable rigging. Together, those features create a refined urchin bait that fits ¥EN’s complete-system approach for American bass anglers.

ASHI Specifications and Features
● Bait style: JDM-style urchin soft plastic
● Material: Premium, ultra-reactive TPE 2
● Leg count: 42 legs, each 50 mm built on a slim base for increased action
● Body dimensions: 33 mm x 15 mm
● Body profile: Elongated shape designed to support better hook-ups
About ¥EN
¥EN is a Japanese-inspired soft plastics and terminal tackle brand imported by Duckett Fishing. Built around clean profiles, subtle action, and performance in high-pressure conditions, the ¥EN system pairs technique-specific baits with purpose-built terminal components to deliver refined, practical presentations for American bass anglers.