SIMMS-ering Good Looks

Buy Any TATULA Rod or Reel and Get a FREE DAIWA / SIMMS Hooded Performance Shirt

Cypress, CA (January 29, 2024) – For over a decade, anglers have required no added incentive to fish DAIWA’s TATULA branded rods and reels. The fantastic performance at a fair price is motivation enough.

So why the 2024 TATULA promotion? It’s really a reward for loyalty as anglers add to their DAIWA TATULA collection. Beginning February 1, 2024, anglers purchasing any TATULA rod, reel, or combo can register to receive a FREE TATULA branded SIMMS hooded performance shirt.

SIMMS lightweight, technical hooded performance shirt feels smooth and stretches with each cast, while wicking moisture away from the skin to keep you comfortable in hot weather. The hood is constructed to comfortably protect your ears, neck, and back of your head from the sun.

Qualify with the purchase of any DAIWA TATULA reel, rod or combo between February 1, 2024, and May 31, 2024 (NO EXCEPTIONS). US and Canadian residents only. Visit DAIWA website for details and redemption instructions.

NEW TATULA GEAR TO CONSIDER

TATULA MQ LT

The new TATULA MQ LT embodies a rich features set, which starts with its one-piece MONOCOQUE ZAION V body. This design framework yields more space for larger gears, thus promoting increased torque and power from the get-go. The inventive MONOCOQUE ZAION V body also offers 360 degrees of stability and improved waterproofing over standard spinning reels with conventional, screw-in side plates. 360 degrees of stability means the gearing is held firmly and in precise alignment.

The TATULA MQ LT also features an AIRDRIVE ROTOR engineered to be incredibly rigid and with minimal flex, especially at high drag pressures. Critically designed cut-outs reduce the weight of the rotor itself. The lighter the rotor, the less force it takes to spin around the reel, making it easier to turn the handle.

The TATULA MQ LT’s solid AIRDRIVE BAIL further reduces weight and offers more rigidity than standard wire, minimizing concerns over flex, bending, or breaking.

Anglers will also appreciate TATULA MQ LT’s brilliant ball bearing-supported Advanced Tournament Drag (ATD™) when setting the hook and fighting fish. The smart system applies an increased, instantaneous, and calculated resistance during the hookset. After the hook drives home and the fish starts pulling, ATD™ automatically returns to the selected drag setting.

MSRP $199.99

TATULA Elite AGS Bass Rod Series

Lightweight and sensitivity are the key focus points bass anglers will experience with the new TATULA Elite AGS rods, where DAIWA relied on noted professional anglers including Brent Ehrler, Seth Feider, Randy Howell, Chris Johnston, Cory Johnston, Cody Meyer, Ish Monroe, Takahiro Omori, and Patrick Walters in developing the actions and powers.

At the core of the TATULA Elite AGS rods are lightweight SVF Nano Plus blanks to provide each rod with its crisp action, along with X45 Bias construction to prevent blank twisting for greater strength, excellent sensitivity, and hook-setting power.

DAIWA also includes its exclusive Air Guide System (AGS), considered the lightest and most sensitive guides on the market, which dampen vibrations during the cast to provide anglers with a quicker response and feel for increased lure action sensitivity. The carbon frame AGS guides are up to 40% lighter and more rigid than those made from titanium and have proven their effectiveness in reducing overall rod weight and added sensitivity.

The Air Sensor reel seats, built with carbon fiber, provide anglers with a further increase in sensitivity throughout the entire rod. Both the AGS guides and Air Sensor reel seats are also found on DAIWA’s flagship Steez AGS bass rod series.

The 16 rod series includes specialized spinning and casting models.

MSRP’s from $299.99

For Daiwa’s latest color catalog and/or information on Daiwa dealers in your area, call Daiwa’s Customer Service Department at 562-375-6800 or e-mail inquiries to: [email protected]. The URL for Daiwa’s web site is daiwa.us.