July 7, 2023

Science, Natural Selection and a Bladed Jig for the Ages

July 6, 2023

Costa Sunglasses celebrates 40 years on the water with its most advanced frame to date

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July 6, 2023

Stunning New Bass Worm

July 6, 2023

Fin-Nor Lateral-Line Eyewear Helps Anglers Clearly Spot the Bite

July 6, 2023

HARDY REINVENTS A CLASSIC WITH RELEASE OF THE SOVEREIGN FLY REEL

July 6, 2023

The Virtues of Laziness

July 6, 2023

Minn Kota Unveils Next-Level Trolling Motor Technology with Terrova and Ulterra Innovations

July 6, 2023

Unleash the Gremlin

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July 5, 2023

PLANO ICE HUNTER 3600 TACKLE BAG

July 5, 2023

INTRODUCING THE ALL-NEW HARDY MARKSMAN Z FLY ROD

July 3, 2023

Small Baits, Bite Detection and the Short Rod Crusade

July 3, 2023

American Hero Camo Family Receives New Look, Features

July 3, 2023

Team Lew’s Releases Redesigned, Lightweight Custom Lite Rods

July 3, 2023

Team Lew’s Releases Lighter HyperMag Baitcast Reel

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July 3, 2023

Strike King Releases New Sexy Shad 2.0, Adds More Color Options to Hybrid Hunter Family

July 3, 2023

Strike King Releases New Crankbait Designed by KVD and Todd Castledine

July 3, 2023

Lew’s Releases New Tournament Grade MACH Jacked Combos

July 3, 2023

Strike King Expands Legendary Jerkbait Selection with New KVD Elite, Sinking Series

July 3, 2023

New Bitsy Family Adds Additional Size Options to Popular Strike King Baits

July 3, 2023

Strike King Releases New, More Efficient S11 “Spotlight” Yellow Lenses for Enhanced Visibility

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July 3, 2023

Strike King Adds to Their Legendary Rage Tail Plastics Line Up

June 30, 2023

Kokopelli To Launch New Fishing-Specific Inflatable Kayak At ICAST

June 30, 2023

Smallmouth ‘Snackables’

June 29, 2023

Lock Down Your Soft Plastics

June 28, 2023

Fin-Nor Eyewear Adds Rx Program to 25 Sunglass Models

June 28, 2023

Body Piercings and Plastics Surgery

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June 28, 2023

PLANO EDGE 3700 JERKBAIT BOX

June 28, 2023

Introducing the New Ultrex QUEST: a Trolling Motor Built for the Harshest Environments

June 27, 2023

Amazing Performance, Shocking Price

June 27, 2023

Nightwave Marine Digital Night Vision Camera is True Boating Innovation

June 27, 2023

Abu Garcia Zata Reels and Combos Return With All New Look and Upgraded Performance

June 27, 2023

Flipping the RELiON Lithium Battery Switch – Part Two: On the Water

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June 27, 2023

Missile Baits Drops Bomba 3.5 and Adds More Spunk Shads

June 26, 2023

Minn Kota Announces New and Upgraded Line of Trolling Motors to Fit Every Angler

June 22, 2023

ChatterBait® Creators Reveal Ultra-Refined ElaZtech® Trailer

June 21, 2023

Box it with the Best

June 21, 2023

Mid-Depth Assassin – the Berkley Dime

June 20, 2023

Kayak Bass Fishing…Take Two

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June 20, 2023

Abu Garcia Introduces the Zenon X Spinning Reel

June 16, 2023

More Than A Landing Net

June 15, 2023

Sportsman’s Warehouse Grand Opening: Wausau, WI

June 15, 2023

Berkley PowerBait Nessie – Taking Glide Baits Into Uncharted Territory

June 14, 2023

Savage Gear Introduces the High-Action Panic Popper

June 13, 2023

Classic Winning Bait Gets a Baby Brother

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June 13, 2023

Flipping the RELiON Lithium Battery switch – Part One: Shop Work

June 13, 2023

The Savage Gear BFT Flyer Sets a New Standard for Realistic Flying Fish

June 13, 2023

Two Opposing Layers of Titanium and Carbide-Diamond Sharpens as it Cuts!

June 8, 2023

Berkley PowerBait CullShad

June 2, 2023

Forced to Pre-Launch!

May 23, 2023

Triple-Time Duty from EGO® Fishing

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May 23, 2023

Flagship Product Represents the Future of Boat Care