B.A.S.S. announces Elite Angler Advisory Board, modifications to payouts, enhanced Angler Services
Dec. 12, 2024
BIRMINGHAM, Ala. — In an effort to facilitate better communication and collaboration with Elite Series anglers, the Bassmaster Elite Angler Board of Professionals (ABP) has been created, B.A.S.S. announced today. The Advisory Board consists of six Elite anglers who were voted on by their peers and who will speak on behalf of the entire field in communicating with B.A.S.S. in order to provide a more direct and efficient way of discussing any current challenges and future opportunities.
The ABP was assembled to include competitors who represent every career phase within the Elite Series ranks: rookies, sophomores, multi-year competitors and veterans. The 2025 Advisory Board roster is comprised of Ben Milliken, Alex Wetherell, Lee Livesay, John Crews, Drew Benton and Mark Menendez. See the Bassmaster Elite Angler Board of Professionals photo gallery here.
B.A.S.S. and the anglers who compete in the Elite Series recognize the importance of effective communication between the organization and the competitors in order to advance and promote the sport and better serve the fishing community. Challenges during the 2024 season revealed an opportunity to improve those communication channels, which led to the formation of the ABP.
“B.A.S.S. is the unquestionable leader in professional bass fishing and has been that way for over 50 years,” said veteran Elite angler John Crews. “The professional bass angler has long been the tireless, passionate competitor that simply wants to catch the biggest bass possible. In the past, the competitors and the league have not found a lasting structure to work together to help each other. Until now. The formation of the ABP, Angler Board of Professionals, is an organically created group of Elite Series anglers trying to help B.A.S.S. and the anglers stay in consistent, productive, positive communication. After numerous roles as an angler representative over the years, I am very excited about being selected as the leader of this inaugural group. It’s a truly humbling honor that I do not take lightly.”
The Advisory Board representatives and B.A.S.S. believe the formation of the ABP will ensure that anglers and the league can understand important topics from each other’s point of view, which will help to restore a foundation of respect and trust. The Advisory Board recently had its first meeting with B.A.S.S. to primarily discuss the recently announced payout structure for the 2025 Elite Series. B.A.S.S. and the ABP agreed on multiple options to be presented to the full field of Elite anglers to vote on, which included boosting the payouts through an angler-determined contribution.
After constructive discussion and multiple rounds of voting, the payout for 2025 (which already included an additional investment of $200,000 from B.A.S.S.), was restructured to better meet the current preference of a majority of Elite anglers. For 2025, the pros decided to make an angler contribution of $10,000 for the season, which will be applied entirely to the Elite Series and Bassmaster Classic payouts. Moving forward, B.A.S.S. and the ABP will discuss if an angler contribution continues to be the preference of the majority of the Elite angler field.
See the 2025 Bassmaster Elite Series and AOY payout structure and 2026 Bassmaster Classic payout structure.
B.A.S.S. also announced the creation of a new Angler Services program to assist Elite Series pros with marketing, improvement of pitches to sponsors and professional development off the water. Former Elite Series pro and Classic champion Davy Hite has been named angler liaison lead to ensure that communication channels remain open between all Elite anglers and the league. B.A.S.S. Director of Marketing Will Flowers will spearhead the Angler Business Services program designed to provide angler marketing and brand support.
“We are excited to be working with the ABP to ensure consistent and clear communication between B.A.S.S. and the Elite anglers,” said Chase Anderson, B.A.S.S. CEO. “There have been challenges trying to communicate with 103 anglers who, understandably, have 103 different priorities when running their individual businesses. We consider the formation of the ABP an opportunity to build a more constructive relationship with anglers as we work together to advance and grow the sport of bass fishing. We remain committed to being the leader in the sport of bass fishing and believe that working with the ABP will strengthen our leadership position and better prepare us for the future.”
About B.A.S.S.B.A.S.S., which encompasses the Bassmaster tournament leagues, events and media platforms, is the worldwide authority on bass fishing and keeper of the culture of the sport, providing cutting-edge content on bass fishing whenever, wherever and however bass fishing fans want to use it. Headquartered in Birmingham, Ala., the organization’s fully integrated media platforms include the industry’s leading magazines (Bassmaster and B.A.S.S. Times), website (Bassmaster.com), TV show, radio show, social media programs and events. For more than 50 years, B.A.S.S. has been dedicated to access, conservation and youth fishing.
