The Bassmaster Classic is unlike any other tournament. There are no points to accumulate, no moral victories. Just the title of Bassmaster Classic Champion, along with the big check and the huge trophy. Anglers pull out all the stops to win this, the most prestigious prize in tournament fishing.

As such, anglers often look to gain an edge by fishing where others don’t or by using lures others don’t have. Some take the ‘everything old is new again’ approach and use vintage lures. Some have found suitable replacements for out-of-production favorites. Consider LIVETARGET’s HFC Craw:

“Last year our introduction of the HFC Craw (Hunt For Center) got over shadowed by the impact of the BaitBall launch, but this is one sweet little crankbait that has some real potential to be a productive lure, and to solve a dilemma that many anglers try to solve by searching for old, out of production lure types,” says LIVETARGET’s Gary Abernethy.   “There is a boutique, cult following of the “pre-Rapala” Wiggle Wart style lures where anglers will search forums and message boards seeking this heritage lure and/or certain colors, often willing to pay upwards of $30 per lure for select baits.

“LIVETARGET has built a modern crawfish crankbait with many of the qualities revered in the older competitive products. The Hunt For Center Craw does in fact amble left and right of a straight line of retrieve, producing the “searching” action that is preferred in this style of crankbait.” 

The HFC Craw will be on the decks of at least two pros during the Classic this week. Stephen Browning and David Walker are familiar with the lure’s characteristics and capabilities. The 3/8 oz. crankbait will dive from 6-to-9 feet based on line size.

Members of the LIVETARGET pro staff, Browning and Walker may well need to imitate crawfish along the steep-sloped banks of Lake Hartwell. The available color combinations will allow them to find a good match for the clear water conditions that dominate much of the lake as well as for the more stained upper reaches where anglers often find success during winter warming trends.

“Not only does the lure have this fantastic action, but it also incorporates modern LIVETARGET crawfish paint patterns and anatomy so that is provides the angler with lure options for clear, stained, and dirty water conditions via six color patterns,” notes Abernethy.

Want to get your hands on some? It has a MSRP of $14.99 and is available at Tackle Warehouse, Land Big Fish, and retail dealers nationwide.

You can also check it out at the Bassmaster Classic Expo in Greenville, SC later this week. LIVETARGET will have a booth at the show – look for Booth #5061. There you can see all the latest from LIVETARGET including the new Yearling BaitBall series and the HFC Craw!