BENTON, Ky. (June 25, 2025) – When Ian Cath of Virginia Beach walked into the Major League Fishing (MLF) REDCREST 2025 Outdoor Sports Expo in Huntsville, Alabama, this spring, he was hoping for a good time, maybe a handshake with his old fishing buddy Skeet Reese, and a bit of fresh Alabama air.

What he left with? A brand-new 2025 Toyota 4Runner – and a story that’s still making waves.

“I told my MLF contact Todd (Hollowell), ‘I didn’t pick the winning box. It picked me,’” Cath said, laughing. “I figured I was going home with a nice memory. I didn’t know I’d be going home with a new car.”

Cath, a soft-spoken, saltwater-loving grandfather, was the pre-event finalist in the 2025 MLF Toyota Road to REDCREST Sweepstakes. He traveled down to Lake Guntersville and Huntsville from Virginia, made a quick detour to Chattanooga to visit some friends, and showed up at the Von Braun Center ready to take his shot at the big prize. He was also kind enough to lend a hand.

“I found Todd and said, ‘Anything I can help with?’ Next thing I knew I was helping to direct foot traffic near the fishing rod giveaway,” Cath said. “I figured if I was going to win a car, I might as well earn it!”

Then came the big moment – the Grand Prize Game. Three contestants. Fifteen boxes. One hidden key.

“I ended up drawing the last pick, so I was third to go. And wouldn’t you know it – every box got opened but mine,” he said. “The crowd was buzzing… then the other guy opened his box and it was empty. I just raised my hands in the air. Winner by default!”

“It’s like a spaceship,” he said. “It does just about everything except catch the fish for me.”

But beneath the jokes is real gratitude.

“I’ve never owned a vehicle this nice. I’m really thankful to Major League Fishing and Toyota. This has been a highlight of my life.”

Your Turn to Ride
Now it’s someone else’s turn to live out the dream.

Major League Fishing and Toyota are proud to announce the MLF Toyota Tundra & More Sweepstakes, launching June 26, 2025. One lucky winner will take home the ultimate outdoor adventure machine – a 2025 Toyota Tundra Limited i-FORCE MAX, a truck built for both the workweek and the weekend outdoors.

And that’s not all:

• Three runner-up prize packages from top MLF partners like MillerTech, Onyx, and Zenni
• 100 daily prizes including coolers, gift cards, fishing gear, and even autographed jerseys

Fans can enter daily at majorleaguefishing.com/promos from June 26 through October 3, 2025.

If Ian Cath’s story proves anything, it’s that these sweepstakes are real, winnable, and potentially life-changing – whether you’re a bass fishing fanatic or just someone who could use a little luck and a lot more horsepower. So what are you waiting for?

“Go for it,” Cath said. “Somebody’s got to win. It might as well be you!”

For complete details and updated information on MLF and their promotional sweepstakes, visit MajorLeagueFishing.com. For regular updates, photos, tournament news and more, follow MLF’s social media outlets at Facebook, X ,  Instagram and  YouTube.

About Major League Fishing
Major League Fishing (MLF) is the world’s largest tournament-fishing organization, producing more than 250 events annually at some of the most prestigious fisheries in the world, while broadcasting to America’s living rooms on CBS, Discovery Channel, Outdoor Channel, CBS Sports Network, World Fishing Network and on demand on MyOutdoorTV (MOTV). Headquartered in Benton, Kentucky, the MLF roster of bass anglers includes the world’s top pros and more than 30,000 competitors in all 50 states and 20 countries. Since its founding in 2011, MLF has advanced the sport of competitive fishing through its premier television broadcasts and livestreams and is dedicated to improving the quality of life for bass through research, education, fisheries enhancement and fish care.