“The quality and workmanship of the parts and accessories that T-H Marine provide make them an excellent partner in the FLW sponsorship portfolio,” said Patterson Leeth, FLW’s vice president of marketing.

Per terms of the agreement, G-Juice has been named as the official fish care livewell treatment in all FLW-sanctioned tournaments. Formerly known as U2 Pro Formula, G-Juice was developed from over 15 years of research spent in the bait fish, fish transporting and sport fishing industries. G-Juice is a single phase full functional water conditioner that removes chlorine, chloramines and ammonia from live wells and fish tanks while adding essential electrolytes and maintaining proper pH levels.

T-H Marine will receive exposure through multiple FLW outlets, including its website, tournaments and expos, social media communities and FLW Bass Fishing magazine. The Huntsville, Alabama-based brand will also continue to offer tournament anglers a chance at contingency prizes with their Atlas Awards program. Members of the program who are the highest qualifying finisher of at any sanctioned tournament and use certain T-H Marine products will receive a cash award in addition to their prize money.

“We could not be more excited about renewing our partnership with FLW,” said Luke Dunkin, sales account manager at T-H Marine. “To partner with an organization that shares the same love and passion for bass fishing and the outdoors as we do is a very special thing.”

With products found on virtually every recreational boat built in the United States, T-H Marine produces thousands of parts and accessories including outboard motor mounts, deck hardware, livewell aeration, boat lights, trolling motor accessories, pontoon boat parts, and general boat accessories. Known for their excellent customer service, T-H Marine’s quality and commitment to serve make them a natural choice for FLW anglers. For more information about T-H Marine products and the Atlas Awards program, please visit thmarine.com.