OCEAN SPRINGS, Mississippi – March 10, 2021.  American Baitworks has set a new standard in performance and affordability with the all-new Halo HFX Series Fishing Rods.  The HFX Series has an impressive 13 rod models – 4 Spinning and 9 Casting, to cover virtually every length and action any angler could ask for.

“Anglers demand a lot from their fishing rods – performance and value are always at the top of that list.” says Halo Fishing Rods President, Walt Roberts. “We are seeing a shift in fishing where anglers are expanding their rod arsenal as they adapt and learn new techniques. We developed the HFX series to cover multiple techniques from Finesse to Power fishing.”

Halo Fishing starts each rod with unbeatable blanks, constructed of the highest-quality Japanese graphite. When Halo designed the all-new HFX Series, we did exactly that – with Toray graphite blanks that deliver ultimate sensitivity, in casting and spinning models from 6’10” to 7’11” in medium light to extra heavy actions.

Halo’s exclusive 4Finger™ reel seat offers an exposed blank design to allow fingers to feel the slightest bait touch. Sensitivity is further enhanced with integrated Sensi-touch cork composite rings that deliver more feel through the grip than conventional foam grips.

The HFX’s stainless steel guides are built to handle even the toughest braided lines but still super sensitive for the lightest fluorocarbon, and our Align™ guide system ensures perfect alignment of guides from handle to tip.

“We know a lot of our customers work hard all week so they can fish harder every weekend.” says Roberts. “The American Baitworks team is passionate about providing customers the highest quality products and equally committed to a vastly improved customer service program for anglers and our dealer network.”

Every feature of the HFX has been meticulously thought through by our team of designers and pro anglers to create a rod series with unbeatable features and value. Backed by a 5-year limited warranty and 100s of hours of product design and testing in the best office in the world – on the water!

For more information about and to check out the new Halo Fishing Rods, please visit www.americanbaitworks.com.