Dakota Lithium inks multiyear deal to sponsor Bassmaster Kayak Angler of the Year
March 1, 2023
BIRMINGHAM, Ala. — Dakota Lithium, a U.S. battery manufacturer founded in 2008 and the Official Lithium Battery of Bassmaster, has expanded its partnership with B.A.S.S. and signed a three-year sponsorship deal for the Bassmaster Kayak Series Angler of the Year award.
Every tournament in the 2023 Yamaha Rightwaters Bassmaster Kayak Series powered by TourneyX has been expanded to two days as anglers compete around the country for the Dakota Lithium Bassmaster Kayak Series Angler of the Year title, which comes with a $5,000 cash prize.
“Partnering with B.A.S.S. to honor the top Kayak Series angler is a natural fit and extension of our support for the sport and relationship with Bassmaster tournaments,” said Craig Storms, Dakota Lithium national sales representative and pro staff manager. “Many of the Kayak Series’ top anglers already work with Dakota Lithium, and we want to continue the momentum we’re building through our sponsorship of the Bassmaster Tournament Trail and Elite Series pros to keep reaching more people who fish. B.A.S.S. is committed to using its massive reach and membership base to elevate kayak fishing.”
In addition to sponsoring multiple Bassmaster Kayak Series anglers, including past champions Cody Milton and Rus Snyders, Dakota Lithium is a premier sponsor for the Academy Sports + Outdoors Bassmaster Classic presented by Toyota and six-circuit Bassmaster Tournament Trail.
“It was no surprise to see Dakota Lithium, a long-time supporter of the sport, step up in a huge way regarding the Bassmaster Kayak Series,” said angler Kristine Fischer, who won the 2021 Hobie Bass Open Series Tournament of Champions on Lake Eufaula and finished 3rd at the season-ending 2022 Bassmaster Kayak Series event on Pickwick Lake. “I’ve been part of the Dakota team for years, and it makes me proud to be part of a family that continuously invests and pours into growing kayak fishing.”
Lithium batteries have become an industry standard for competitive fishing, providing twice the usable power at half the weight of traditional batteries. In a quickly growing market, Dakota Lithium has become the brand of choice for professional athletes, primarily due to Dakota Lithium’s performance, reliability, lifespan and best-in-class 11-year warranty.
The 2023 Yamaha Rightwaters Bassmaster Kayak Series powered by TourneyX season kicks off March 4-5 on legendary Lake Guntersville. Anglers will earn points in every regular-season tournament with their lowest finish dropped to determine the final Dakota Lithium Bassmaster Kayak Series Angler of the Year standings.