B.A.S.S. inks deal with Champion Power Equipment as Elite Series event title sponsor
Feb. 20, 2025
BIRMINGHAM, Ala. — B.A.S.S. announced today that Champion Power Equipment has signed on as the title sponsor of the upcoming Champion Power Equipment Bassmaster Elite at Lake Okeechobee to be held in Okeechobee, Fla., Feb. 27-March 2.
Champion Power Equipment is a market leader in power generation equipment, and the Nevada-based company’s product lineup now includes portable generators, home standby generators, inverter generators, lithium-ion power stations, winches, log splitters and other outdoor power equipment.
“At Champion Power Equipment, we’re excited to partner with the Bassmaster Elite Series and celebrate the spirit of adventure that fishing embodies,” said the Director of Marketing at Champion Power Equipment Scott Henning. “While this sponsorship showcases the playful side of our tagline, ‘For home, work, and play,’ it’s also a reminder that our versatile equipment does so much more. From providing backup power during emergencies at home to reliable energy at remote job sites, we make the power that makes people’s lives easier — whether at work, at play, or somewhere in between.”
The Elite Series last visited Lake Okeechobee in 2023, and fans were treated to a victory by Louisiana’s Tyler Rivet when he posted a four-day weight of 86-15 and won by almost 4 pounds over Texas’ Clark Wendlandt, who brought 83 pounds to the scales.
“Champion Power Equipment specializes in outdoor power equipment — something that is used extensively by the fishing demographic, and this partnership is a natural fit,” said B.A.S.S. Chief Operating Officer Phillip Johnson. “We are looking forward to a very successful and exciting event at Lake Okeechobee and a mutually beneficial partnership in 2025.”
Bassmaster LIVE will be streaming on Bassmaster.com all four days, and coverage will also be available on The Roku Channel’s Roku Sports Channel Thursday and Friday as well as on FS1 from 8-11 a.m. Saturday and Sunday from 8-10 a.m. Stay up to date on all tournament coverage at Bassmaster.com/how-to-watch/.
About Champion Power Equipment
Champion Power Equipment is a market leader in power generation equipment. Champion has decades of experience providing dependable and durable power products designed and engineered in the US for the North American and world markets. For home, work or play, Champion products are the standard of performance excellence. We make the power that makes your life easier.
Since 2003 Champion Power Equipment has earned a reputation for designing and producing the market’s finest power equipment. Headquartered in Las Vegas, Nevada, Champion’s North American footprint also includes facilities in Southern California, Tennessee, Wisconsin and Ontario, Canada.
Today Champion’s product line has expanded to include portable generators, home standby generators, inverter generators, engines, winches and log splitters. With over 4.5 million generators sold in North America, Champion is a market leader in the power equipment field.
About B.A.S.S.
B.A.S.S., which encompasses the Bassmaster tournament leagues, events and media platforms, is the worldwide authority on bass fishing and keeper of the culture of the sport, providing cutting-edge content on bass fishing whenever, wherever and however bass fishing fans want to use it. Headquartered in Birmingham, Ala., the organization’s fully integrated media platforms include the industry’s leading magazines (Bassmaster and B.A.S.S. Times), website (Bassmaster.com), TV show, radio show, social media programs and events. For more than 50 years, B.A.S.S. has been dedicated to access, conservation and youth fishing.
The Bassmaster Tournament Trail includes the most prestigious events at each level of competition, including the Bassmaster Elite Series, St. Croix Bassmaster Opens Series presented by SEVIIN, Mercury B.A.S.S. Nation Qualifier Series presented by Lowrance, Strike King Bassmaster College Series presented by Bass Pro Shops, Strike King Bassmaster High School Series, Bassmaster Junior Series, Bassmaster Team Championship, Newport Bassmaster Kayak Series presented by Native Watercraft, Bassmaster College Kayak Series, Yamaha Bassmaster Redfish Cup Championship presented by Skeeter and the ultimate celebration of competitive fishing, the Bass Pro Shops Bassmaster Classic presented by Under Armour.