Huk partners with B.A.S.S. to launch Bassmaster College Series All-American Program

Jan. 15, 2025

BIRMINGHAM, Ala. — Launching in 2025, B.A.S.S. has announced the Bassmaster College Series All-American Program and welcomes presenting sponsor Huk, a leader in performance fishing apparel and footwear, to this new initiative.

The program will name eight College All-Americans to its 2026 class, with finalists being determined based on their performance in the 2025 Strike King Bassmaster College Series presented by Bass Pro Shops. The top two highest-finishing teams in the Strike King Bassmaster College Series Bass Pro Shops Team of the Year race as well as each team that stands atop the rankings in the Legends and Lunkers divisions of the College Series will receive the exclusive honor of being named a Bassmaster College All-American. The All-Americans will be honored on the biggest stage in bass fishing, the 2026 Bass Pro Shops Bassmaster Classic presented by Under Armour.

“The All-American designation is awarded to the very best college fishermen in the country and is based on team performance during the season,” said Glenn Cale, B.A.S.S. tournament manager for the College, High School and Junior Series. “These young anglers will battle it out in three events in one of two divisions. The road to being named an All-American is not an easy path; these anglers are extremely skilled, and they take each competition very seriously for their schools.”

“Huk was founded by creating performance driven energy through tournament fishing and we’re stoked to bring this same level of excitement to the Bassmaster All-American program,” said Prescott Hughes, Huk Fishing marketing manager. “Opportunities like this will drive the future of the sport and inspire youth anglers to make it to the next level. The passion these collegiate anglers bring to the sport is unmatched and we are excited to bring added fuel this season.”

The Bassmaster College Series features a two-division format with three tour stops each — the Legends Trail and the Lunkers Trail.

The Legends Trail kicks off the 2025 season Jan. 22-23 at Harris Chain of Lakes in Leesburg, Fla., before traveling to Smith Lake in Cullman, Ala., Feb. 26-27 and then making its final stop at Lake Eufaula in Eufaula, Okla., April 2-3.

The Lunkers Trail will begin competition at Lake Okeechobee in Clewiston, Fla., Jan. 29-30, and will then head to Buggs Island in Mecklenburg County, N.C., April 30-May 1 before closing out the regular season at Chickamauga Lake in Dayton, Tenn., May 30-31. The Team of the Year race can be followed throughout the season on Bassmaster.com.

About Marolina Outdoor Inc.
Marolina Outdoor Inc. was founded to bring deep-seated product expertise across all outdoor categories. Our innovative designs and technologically focused products create the foundation of our authentic outdoor apparel. Huk Performance Fishing apparel represents a fresh take and a unique understanding of angling needs, offering functional styles that appeal to anglers of all ages. Huk is motivated to provide quality apparel so anglers can maximize their fishing adventures and provide quality comfort and style regardless of the size of the fish or where their pursuit leads them. Visit Huk.com for more information.

About B.A.S.S.
B.A.S.S., which encompasses the Bassmaster tournament leagues, events and media platforms, is the worldwide authority on bass fishing and keeper of the culture of the sport, providing cutting-edge content on bass fishing whenever, wherever and however bass fishing fans want to use it. Headquartered in Birmingham, Ala., the organization’s fully integrated media platforms include the industry’s leading magazines (Bassmaster and B.A.S.S. Times), website (Bassmaster.com), TV show, radio show, social media programs and events. For more than 50 years, B.A.S.S. has been dedicated to access, conservation and youth fishing.

The Bassmaster Tournament Trail includes the most prestigious events at each level of competition, including the Bassmaster Elite Series, St. Croix Bassmaster Opens Series presented by SEVIIN, Mercury B.A.S.S. Nation Qualifier Series presented by Lowrance, Strike King Bassmaster College Series presented by Bass Pro Shops, Strike King Bassmaster High School Series, Bass Pro Shops Bassmaster Team Championship, Newport Bassmaster Kayak Series presented by Native Watercraft, Yamaha Bassmaster Redfish Cup Championship presented by Skeeter and the ultimate celebration of competitive fishing, the Bass Pro Shops Bassmaster Classic presented by Under Armour.