Courtesy of BoatingIndustry.com

December 9, 2021

Mustang Survival announced the acquisition of the Government & Commercial Marine business of Stearns. The deal deepens Mustang Survival’s product offering for those that live beyond land to protect freedoms, and those that work on the water to put food on the table for their loved ones.

The products will be amalgamated into the Mustang Survival Branded assortments of life jackets, personal flotation devices and life-saving appliances.

“Mustang Survival exists to deliver confidence and the ultimate experience on the water for those that work, serve, or for recreation,” said Mustang Survival president, Jason Leggatt. “We are obsessed with protecting and enhancing the performance of government and professional consumers because they use the products constantly and prove the durability and excellence of a great product solution. These markets are truly where steel sharpens the steel. In addition to the obvious growth this provides for us in core markets, the deal is extra exciting because many of the products acquired will be made onshore in our owned North American manufacturing sites”.

Mustang Survival’s CEO, Andrew Branagh, who oversees the Wing Group including Mustang Survival and sister companies, has been expanding the Wing Group’s power and presence with acquisitions aligned to its values and mission.

“The Wing Group is deeply embedded with top-tier government and professional users across the family of companies,” Branagh said. “Stearns represented an incredible opportunity for Mustang Survival to be increasingly relevant to this strategic and valued customer base of ours. I am incredibly proud of how everyone in our company continues to demonstrate the entrepreneurial spirit of a little company, while we have grown immensely during the last eight years”.

Mustang Survival is currently working to transition the acquired product lines into its operations and will work with customers and suppliers to develop a smooth business transition. The acquired product lines and intellectual property will be branded Mustang Survival going forward and will be showcased and sold via Mustang Survival’s reseller partners, the Mustang Survival website, and all customer service will be handled by Mustang Survival teams.