Simms To Sponsor Bassmaster Elite Event On Lake Fork
November 16, 2021
BIRMINGHAM, Ala. — Montana-based Simms Fishing Products, a brand renowned for its waders, outerwear, footwear and technical apparel, has signed on as the title sponsor for one of the most anticipated events of the 2022 Bassmaster Elite Series season. The 2022 Simms Bassmaster Elite at Lake Fork will be held May 19-22 in Quitman, Texas.
“We are proud to partner with Simms on what is sure to be an exciting tournament on legendary big-bass fishery Lake Fork,” said Chase Anderson, B.A.S.S. chairman and CEO. “We all know spring weather can be unpredictable, so a great apparel brand made for any condition like Simms will be perfect for the enthusiastic fans and anglers joining us at the Simms Bassmaster Elite at Lake Fork.”
Texas pro Lee Livesay won the Elite Series’ most recent trip to Fork in April 2021 with a whopping total of 112 pounds, 5 ounces that was capped by a final-day catch of five bass that weighed 42-3. A captivated audience watched more than 51.4 million minutes of live tournament coverage as the Elite at Lake Fork produced three lead changes and two anglers caught over 100 pounds.
As part of the on-site festivities at the Bassmaster Outdoors Expo, fans can enjoy kids’ activities, Elite angler clinics, opportunities to meet their favorite pros and more prior to weigh-in.
“Simms has historically been behind the scenes of professional bass fishing with a commitment to supporting our pro anglers across all levels of competition,” said Patterson Leeth, Director of Product Marketing and Community for Simms. “The time is right for our brand to make a larger commitment to the sport and support an ideal tournament structure that aligns with our core values.”
Lake Fork is perhaps known as the country’s largemouth mecca, with this giant-bass paradise claiming the No. 1 overall ranking for 2021 in Bassmaster Magazine’s list of 100 Best Bass Lakes.
Full coverage from all four days of the Simms Bassmaster Elite at Lake Fork will be available on Bassmaster.com and the FOX Sports digital platforms. FS1 will also broadcast live with the tournament leaders on Saturday and Sunday, May 21-22.