Columbia, SC – With a long history of placing grassroots tournament engagement as a core value of the brand, Strike King® Lure Company has announced a new, month-long, digital tournament during May aimed at providing opportunities for anglers to win cash and prizes while doing something they’re already doing naturally – catching bass.

Whether anglers are competing, practicing for a tournament, or simply enjoying a day out on the water, the Big Bass Challenge USA offers participants the opportunity to submit their catches online. By doing so, they stand a chance to claim a share of the impressive prize pool comprised of cash and various other prizes, valued at more than $60,000.00 in total.

Scheduled from May 1st to 31st, ending at 11:59pm, the tournament invites participants to submit their catches via Fishing Chaos. This online tournament platform allows anglers to document their catches utilizing the Catch, Photo, Submit method.

Tournament format and payout structure: 

Strike King Big Bass Challenge-USA offers 4 different categories for anglers to compete for chance to win cash, prizes from Strike King and Lew’s®, a Minn Kota® Ultrex Quest trolling motor, a Humminbird® Helix 12 fish finder, Humminbird LakeMaster Fishing Maps, Dakota Lithium batteries + charger, and more.

Category #1: Five Longest Bass Challenge 

Category #2: Five Bass Limit Challenge 

Category #3: Big Bass Bonus Challenge 

Category #4: Social Media Content Challenge 

Many anglers will already be familiar with the Strike King Big Bass Challenge name, as 2024 marks the fourth consecutive year of in-person Strike King Big Bass events that have been fished by thousands of anglers since its inception. However, the Big Bass Challenge USA creates an opportunity for all anglers to compete in a Big Bass Challenge without needing to haul a boat to a specific competition body of water.

“Our objective is creating a means for all anglers to compete in a Big Bass Challenge from anywhere in the United States. Regardless of if someone is a fishing from a boat, kayak, or the bank, we wanted to create an event that allows all anglers to compete for cash and prizes from any publicly accessible body of water in the country,” says Tom Brewbaker, Brand Marketing Director for Strike King. “You may catch the fish of a lifetime outside of a tournament, and now you’ll have an opportunity to score that fish in a competitive format and potentially win thousands of dollars for it!”

For rules, information, or to sign up for the Strike King Big Bass Challenge USA, visit https://app.fishingchaos.com/tournament/9XwOQMCRAUeTyPfBp6z7.

About Rather Outdoors

Rather Outdoors is a global outdoors corporation uniting some of the most recognizable brands in the fishing space. With historic and iconic brands such as Lew’s, Strike King, Quantum, Zebco, Fox, Matrix, Salmo, and Fox Rage, Rather Outdoors provides a wide assortment of fishing products worldwide in an effort to enhance angler’s success and the enjoyment of outdoor pursuits. To learn more about the Rather Outdoors brands, visit www.ratheroutdoors.com.